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Bringing a taste of Africa to Australia

Bringing a taste of Africa to Australia

The work and achievements of unspoken heroes in diaspora communities continue around the world, and Melbourne’s African Music and Cultural Festival co-founder Fred Alale is just one example of many.  

The festival is a celebration of African culture in Melbourne, showcasing the vibrancy of the continent through music, dance, food and art. Across Australia, attendance at events such as this has grown significantly over the years, continuing to add to the rich diversity of the nation. Check out the video from last year’s event HERE!

After yet another successful event last year, the event will once again take place in Melbourne on December 8, 2018, working to bring African-Australians together.

“It’s massive to have this festival at Federation Square, right at the heart of the city, we bring Africa to Victoria, and to Australia,” co-founder Fred Alale said.

“Through the sounds, the smells and the tastes that are on show at the festival, the vibrancy of the African culture comes alive.”

Last year, the festival attracted crowds of over 30,000 people, including representatives from government and non-government organisations. This year, the festival expects to draw crowds of more than 40,000 people.

“We want to one day be in the position that when the festival happens, we will shut down Melbourne because everybody knows the festival is happening and they would be all heading to attend it,” he said.

Currently there are around 350,000 Africans living in Australia, with Melbourne home to the highest number of people from Sudan, Mauritius, Somalia, Ethiopia, South Sudan, Eritrea and Tanzania. With these numbers, remittances to the Sub-Saharan region reached USD$34 billion in 2017, according to the World Bank.

Fred said this culture of sending money home plays an important role in the lives of many in the African diaspora.

“They usually have people back in Africa who they’re supporting either through education, or even just to live, and WorldRemit provides the facility and opportunity to be able to do it instantly and easily,” he explained.

This year, the event once again will take place at Melbourne’s Federation Square on December 8, 2018 from 11am until 11pm.


Anisha Mistry

As the Editor of CulturalPulse, Anisha is passionate about listening to, writing and sharing stories of Australia's multicultural achievement. Got a story to tell? Get in touch: editor@culturalpulse.com.au